How the use of WhatsApp Business API is helping Restaurants and Dark Kitchens in maintaining and growing(!) their business during the COVID-19 Pandemic

Sanitary and hygiene concerns are at an all-time high due to the extended COVID-19 pandemic.

One of the most impacted industries by these new sanitary worries and related friction is the food industry.

Popular restaurants and those that need to continue to maintain their customer base, need to think of an efficient and easy way for customers to order their favourite food – during and after the COVID-19 pandemic.

Most people find downloading multiple apps cumbersome, which makes messaging services such as WhatsApp the perfect communication platform to connect customers with restaurants and Dark Kitchens (DK).

WhatsApp has become the leading messaging app globally due to its low-cost, easy-to-use interface and extendibility to use APIs to connect with external systems.

With the launch of WhatsApp Business API, businesses around the world are starting to see the benefits of establishing a chat-based channel for connecting with and engaging their customers.

Communicating via WhatsApp is immediate, more personal, and international in reach. Moreover, it is secured by the end-to-end encryption thus providing assurance of its use by businesses and customers. If used in the right way, WhatsApp messaging can elevate your restaurant’s communication to a whole new level of engagement.

In keeping with our planned innovation, UCS has now launched Reson8 WhatsApp API! Using this new feature, you can use Reson8 to connect with your customers using WhatsApp, create direct relationships with your customers, reward your loyal clients and grow your customer base!

Why should your restaurants use Business WhatsApp?

Easy Ordering
Provide your customers with an easy way to order directly from your restaurants or cafes using WhatsApp.

Customer Insights
Get access to valuable data with every order to understand your customers’ needs and wants better.

Rich Media
Enrich your messages with images, audio, video, and files and showcase a more engaging customer experience.

Better Management
Accept orders, manage deliveries and send updates all through one single platform.

Create Cravings
Increase awareness and demand by sharing your menu and special offerings.

Bring them back
Boost brand loyalty by providing personalised offers and deals to your best customers.

In addition to provide support to connect and setup a WhatsApp Business Account and communication channel, UCS can also help in integrating your Business WhatsApp Account with Reson8 Bot to offer automated communication and support to your customers regarding order placement, offers, billing, order issues…at any time of the day or week.

To learn more about how UCS helped a leading furniture retail company to automate its delivery and customer support communication, take a look at our case studies!

It is the era of conversational marketing, which requires restaurants to digitize their sales and support teams. To elevate your customer experiences with Reson8 WhatsApp API and Reson8 Bot, get in touch with us to understand how you can leverage the power of WhatsApp to help your restaurants excel and how Reson8 Messaging Services helps businesses like yours make customer contact an amazing experience!

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