Writing a winning call to action (CTA) is core to the success of your marketing campaign. The CTA is built to not only encourage website visitors to take the desired action on your offer but also helps to give meaning to the offer and track the effectiveness of the message. Knowing that a CTA is […]
After you have developed the perfect SMS messaging campaign designed to increase customer loyalty and drive purchase, it won’t yield any results unless your customers have opted in to receive your SMS messages. An opt-in means that a customer has permitted your business to send them promotional content. Obtaining consent before sending an SMS campaign containing […]
DigIsal uses Reson8’s Push Notifications Service to automatically alert delivery drivers on assigned delivery orders and tasks to streamline planning and reduce friction in logistics, thus maintaining SLAs and achieving customer satisfaction. The B2B segment has been required to meet an increasing set of challenges in a very short timeframe due to the COVID-19 pandemic. […]
Sanitary and hygiene concerns are at an all-time high due to the extended COVID-19 pandemic. One of the most impacted industries by these new sanitary worries and related friction is the food industry. Popular restaurants and those that need to continue to maintain their customer base, need to think of an efficient and easy way […]
What would help your sales and services team improve their customer communication and relieve the additional workload to keep their customers happy and updated? How does the management and service supervisors follow-up with customers and prospects after their engagement with the customer services and sales teams? By automating the post visit and engagement follow up, […]
Technology is moving so quickly that it has become difficult for businesses to stay on top of each tech trend. This also makes it tougher to decide what your retail business should embrace and what could just be a fad. Implementing new technology requires money and resources, so retailers need to be sure that it’s […]
Push notifications are not new but are rapidly growing in popularity by filling a gap between retargeting and email to drive traffic. Companies work tirelessly to keep their customers engaged on their websites and apps, but when they leave, there are only a few options to bring them back. Retargeting or via email are the only […]
With the global spread of COVID-19, the way people move and the options for crowd management is constantly changing, with the need to adapt being important. It is important for retail outlets, pharmacies, hospitals, and transportation hubs to help fight the pandemic by encouraging proper social distancing techniques and to educate staff and customers by […]
Two-factor authentication (also known as 2FA) is an extra layer of verification offered to make sure the user accessing the information or service is actually authorized and the true requester. 2FA is used to make sure that people trying to gain access to an online service, account or data are who they say they are. […]
